Brian Parker
October 3, 2024
As living costs rise, more Americans are turning to side hustles to supplement their income, with millennials and Gen Z leading the movement, but managing time and tax implications remains a challenge.
With inflation driving up the cost of living, an increasing number of Americans are turning to side hustles to make ends meet and build their savings. A recent survey by LendingClub reveals that nearly 44% of Americans now have at least one side hustle, up from 35% in 2022. The most popular side gigs include freelance work, ridesharing, and online sales, offering people the flexibility to supplement their primary income without taking on a second full-time job. For many, these side hustles are becoming an essential part of their financial strategy as they strive to keep up with rising expenses.
Younger generations, particularly millennials and Gen Z, are leading the side hustle movement. With student loan payments resuming and the cost of necessities like rent and groceries rising, these groups are exploring various ways to generate additional income. Platforms like Fiverr, Upwork, and Etsy are seeing a surge in activity as young professionals leverage their skills in graphic design, digital marketing, and crafts to earn extra money. Social media has also played a role in popularizing side hustles, with many using platforms like Instagram and TikTok to promote their services or products.
While side hustles can provide much-needed financial relief, managing time and energy levels has become a significant challenge for those juggling multiple roles. Burnout is a common concern, with some individuals finding it difficult to balance their primary job, side hustle, and personal life. Financial experts recommend setting clear boundaries and realistic income goals for side hustles to avoid overextending oneself. Automating certain tasks, using productivity tools, and setting a dedicated schedule can help maintain a healthy work-life balance.
Earning additional income through a side hustle can complicate personal finances, particularly during tax season. Side hustle earnings are typically subject to self-employment taxes, and failing to account for these taxes can lead to unexpected liabilities. To avoid surprises, financial planners advise setting aside a portion of side hustle earnings for tax payments and considering quarterly estimated payments to the IRS. Tracking business expenses, like equipment and mileage, can also help reduce taxable income. Consulting with a tax professional can provide clarity on deductions and help optimize financial planning for side hustlers.
Maximizing side hustle earnings often requires strategic planning and investment in skill development. For those offering freelance services, building a strong portfolio and gaining positive client reviews can lead to higher-paying gigs. Investing in certifications or courses to enhance skills can also pay off in the long run by opening up more lucrative opportunities. Additionally, side hustlers can benefit from networking within their industry or niche to connect with potential clients and collaborators, further expanding their income potential.
In an era of rising costs and economic uncertainty, side hustles have emerged as a valuable financial tool for many Americans. While they can provide additional income and financial security, it’s essential to manage them effectively to avoid burnout and ensure compliance with tax regulations. With the right strategy and planning, side hustles can become more than just a temporary solution—they can evolve into meaningful sources of income and personal growth.